What is Retargeting?
March 7, 20171 min read
Retargeting is a form of display advertising which kicks in when a person visits your website through an SEM campaign, or other means. A piece of code is then stored on their device which then ques up display ads for your business across a network of other websites, making a potential customer more likely to come back and complete an action or purchase on your website.
Examples of the types of clients which often see success with this digital marketing tool: clients with a website and/or running an SEM campaign
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What's a Better Website Worth to Your Business?
Enter your current metrics to see how even small improvements in conversion and traffic can impact your bottom line.
Your Current Metrics
50%
30%
$
Your Results
Conversion Rate
0%
Qualified Leads/Mo
25
New Customers/Mo
8
Monthly Revenue
$75,000
Revenue Impact With a New Website
With +1% Conversion Rate
+$15,000/mo
+$180,000/yr
With +30% More Traffic
+$22,500/mo
+$270,000/yr
Combined Impact
+$42,000/mo
+$504,000/yr
Your website could pay for itself in months
Based on your numbers, a professional website redesign could generate an additional $504,000/year — a 63.0x return on your investment.
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