Glossary Term
Vertical search
Benefits of Vertical Search
- Greater precision due to limited scope
- Leverage domain knowledge including taxonomies and ontologies
- Support of specific unique user tasks
- Similar to enterprise search where the domain of focus is the enterprise
- Consumer price comparison websites with integrated vertical search engines have received large rounds of venture capital funding, indicating growth in this technology.
Domain-specific Search
- Domain-specific verticals focus on a specific topic
- Customized search experiences provide extremely relevant results
- Domain-specific search engines efficiently search a small subset of documents
- Spidering with a reinforcement-learning framework is three times more efficient than breadth-first search
- General search engines index all pages and searches in a breadth-first manner
DARPAs Memex program
- DARPA's Memex program aims to develop new search technologies
- Memex aims to search for information on the Deep Web, which is largely unreachable by commercial search engines
- The technology being developed in the Memex program aims to uncover patterns and relationships in online data to help law enforcement track illegal activity
- DARPA intends for the program to replace centralized procedures used by commercial search engines
- Memex is named as a tribute to Bush's original Memex invention
References
- Data-Driven Comparison Shopping Platform FindTheBest raised $11M in venture capital funding
- Asian Price Comparison Site Save 22 received an angel round of mid six figures
- John Battelle's book 'The Search: How Google and its Rivals Rewrote the Rules of Business and Transformed Our Culture' discusses domain-specific search solutions
- Andrew McCallum's paper 'A Machine Learning Approach to Building Domain-Specific Search Engines' explores the use of machine learning in domain-specific search engines
- DARPA's website provides information on the Memex program and its goals
Other Information
- Vertical search engines focus on specific segments of online content
- They are also called specialty or topical search engines
- Verticals can be based on topicality, media type, or genre of content
- Vertical search engines typically use a focused crawler to index relevant web pages
- Some sites include multiple vertical searches within one search engine