Access the NEW Basecamp Support Portal

Traffic Power

« Back to Glossary Index

Tips to Boost Website Visitors
– Check website analytics regularly
– Optimize website for mobile devices
– Improve website loading speed
– Create high-quality and engaging content
– Utilize social media marketing strategies

Risks of Optimizing Rankings
– Potential penalties from search engines
– Negative impact on website visibility
– Loss of organic traffic
– Damage to website reputation
– Legal consequences for unethical practices

Legal Issues in Search Fracas
– Wired Magazine article written by Adam L. Penenberg
– Legal showdown surrounding search engine practices
– Date of publication: September 8, 2005
– Implications for search engine optimization industry
– Impact on online businesses and website rankings

Confirmation of Penalties
– Blog post by Matt Cutts
– Confirmation of penalty for violating search engine guidelines
– Date of publication: February 2, 2006
– Significance for website owners and SEO professionals
– Importance of adhering to search engine rules and regulations

Traffic Power Scam Case
– Accused foreclosure scam artist behind bars
– Source:
– Date of publication: October 14, 2008
– Connection to Traffic Power company
– Implications for the reputation of the company and its practices

Traffic Power (Wikipedia)

Traffic Power was a Las Vegas, Nevada search engine optimization company that engaged in black hat techniques. These were spamdexing practices that violated Google's webmaster guidelines. As a result, some Traffic Power clients have been banned from Google's organic search results.[citation needed]

According to a Wall Street Journal profile of the company, Traffic Power used high-risk techniques and failed to disclose those risks to its clients. Wired reported that Traffic Power sued blogger Aaron Wall and the website Traffic Power Sucks for stating that they were banned. Google software engineer Matt Cutts later confirmed that Google did in fact ban Traffic Power and some of its clients.[self-published source?]

In January 2009 Traffic Power CEO Matt Marlon was jailed on accusations of fraud related to a foreclosure scam.

« Back to Glossary Index

Request an article

Please let us know what you were looking for and our team will not only create the article but we'll also email you to let you know as soon as it's been published.
Most articles take 1-2 business days to research, write, and publish.
Content/Article Request Form

Submit your RFP

We can't wait to read about your project. Use the form below to submit your RFP!
Request for Proposal

Contact and Business Information

Provide details about how we can contact you and your business.

Quote Request Details

Provide some information about why you'd like a quote.