BMW

Company Overview and History - BMW is a German multinational manufacturer of luxury vehicles and motorcycles. - The company was founded in 1916 as a manufacturer of aircraft engines. - BMW produces automobiles under the brands BMW, Mini, and Rolls-Royce. - They also produce motorcycles under the brand BMW Motorrad. - In 2022, BMW had 149,475 employees. - BMW was originally founded as Bayerische Flugzeugwerke AG in 1916. - The company's name was changed to Bayerische Motoren Werke (BMW) in 1922. - BMW started as an aircraft engine manufacturer and later expanded into motorcycles. - BMW became an automobile manufacturer in 1928. - During World War II, BMW focused on aircraft engine production and used slave labor. Global Presence - BMW is headquartered in Munich, Bavaria, Germany. - The company produces motor vehicles in various countries including Germany, Brazil, China, India, Mexico, the Netherlands, South Africa, the United Kingdom, and the United States. - BMW is the 7th largest motor vehicle producer by revenue in 2022. - The Quandt family is a long-term shareholder of the company. - The brothers Herbert and Harald Quandt made investments in 1959 that saved BMW from bankruptcy. Product Range - BMW produces luxury vehicles, including sports cars and larger luxury cars. - The company also produces motorcycles. - The brands under BMW include BMW, Mini, and Rolls-Royce. - BMW's first motorcycle, the BMW R 32, was produced in 1923. - BMW expanded its range into sports cars and larger luxury cars in the 1930s. Motor-Sport History - BMW has a significant motor-sport history, particularly in touring cars, sports cars, and the Isle of Man TT. - The company has participated in various racing events and championships. - BMW has achieved success and recognition in the motor-sport industry. - The motor-sport heritage of BMW contributes to its brand image and reputation. - BMW's involvement in motor-sport showcases its engineering and performance capabilities. Statistics and Rankings - In 2022, BMW had 149,475 employees. - BMW is the 7th largest motor vehicle producer by revenue in 2022.