Hitwise

« Back to Glossary Index

History and Founding of Hitwise
– Hitwise was founded in 1997 in Melbourne by Adrian Giles and Andrew Barlow.
– Adrian Giles served as Managing Director from 1997 to 2000.
– Andrew Barlow served as Chairman and Joint-Managing Director from 1997 to 2000.
– In 2000, Hitwise launched its competitive intelligence service.
– In 2001, Hitwise expanded to New Zealand, Hong Kong, United Kingdom, and Singapore.

Acquisitions of Hitwise
– Hitwise was acquired by Experian in 2007.
– Hitwise was acquired by Connexity in 2015.
– Hitwise closed in 2020.

Awards and Recognitions
– Adrian Giles, the founder of Hitwise, was a finalist in the Australian Entrepreneur of the Year Awards in 2003.
– Hitwise was listed in the Deloitte Fast 50 from 2002 to 2006.

Competitors in the internet market research space
– Competitors in the internet market research space include Nielsen, Alexa, comScore, Netcraft, Quantcast, and SimilarWeb.

References and Additional Information
– Ben Harrington mentioned Hitwise’s potential £180 million sale in a 2006 article for The Telegraph.
– Experian’s acquisition of Hitwise was announced in 2007.
– Hitwise’s company history can be found on their website.
– Hitwise provides a factsheet about their company.
– The Wikipedia page for Hitwise contains additional information and references.

Hitwise (Wikipedia)

Hitwise is a division of Connexity, that measures behavior across desktop, tablet and smartphone devices.

Hitwise
TypeOnline Market Intelligence
IndustryMarketing, Audience Analysis, Digital Media
Founded1997
HeadquartersLos Angeles, California
ProductsAudienceView
OwnerConnexity
Number of employees
250
Websitehttp://www.hitwise.com

The service provides data on trends in visitor and search behavior, visitor and website profiling and measures website market share.

In 2006 Hitwise was valued at £180m and was subsequently acquired by Experian for $240m on 19 April 2007.

In 2015 Hitwise was acquired by Digital marketing company, Connexity, in a combined deal worth $47 Million on 14 December 2015.

« Back to Glossary Index

Submit your RFP

We can't wait to read about your project. Use the form below to submit your RFP!

Gabrielle Buff
Gabrielle Buff

Just left us a 5 star review

Great customer service and was able to walk us through the various options available to us in a way that made sense. Would definitely recommend!

Stoute Web Solutions has been a valuable resource for our business. Their attention to detail, expertise, and willingness to help at a moment's notice make them an essential support system for us.

Paul and the team are very professional, courteous, and efficient. They always respond immediately even to my minute concerns. Also, their SEO consultation is superb. These are good people!

Paul Stoute & his team are top notch! You will not find a more honest, hard working group whose focus is the success of your business. If you’re ready to work with the best to create the best for your business, go Stoute Web Solutions; you’ll definitely be glad you did!

Wonderful people that understand our needs and make it happen!

Paul is the absolute best! Always there with solutions in high pressure situations. A steady hand; always there when needed; I would recommend Paul to anyone!

facebook
Vince Fogliani
recommends

The team over at Stoute web solutions set my business up with a fantastic new website, could not be happier

facebook
Steve Sacre
recommends

If You are looking for Website design & creativity look no further. Paul & his team are the epitome of excellence.Don't take my word just refer to my website "stevestours.net"that Stoute Web Solutions created.This should convince anyone that You have finally found Your perfect fit

facebook
Jamie Hill
recommends

Paul and the team at Stoute Web are amazing. They are super fast to answer questions. Super easy to work with, and knows their stuff. 10,000 stars.

Paul and the team from Stoute Web solutions are awesome to work with. They're super intuitive on what best suits your needs and the end product is even better. We will be using them exclusively for our web design and hosting.

facebook
Dean Eardley
recommends

Beautifully functional websites from professional, knowledgeable team.

Along with hosting most of my url's Paul's business has helped me with website development, graphic design and even a really cool back end database app! I highly recommend him as your 360 solution to making your business more visible in today's social media driven marketplace.

I hate dealing with domain/site hosts. After terrible service for over a decade from Dreamhost, I was desperate to find a new one. I was lucky enough to win...

Paul Stoute has been extremely helpful in helping me choose the best package to suite my needs. Any time I had a technical issue he was there to help me through it. Superb customer service at a great value. I would recommend his services to anyone that wants a hassle free and quality experience for their website needs.

Paul is the BEST! I am a current customer and happy to say he has never let me down. Always responds quickly and if he cant fix the issue right away, if available, he provides you a temporary work around while researching the correct fix! Thanks for being an honest and great company!!

Paul Stoute is absolutely wonderful. Paul always responds to my calls and emails right away. He is truly the backbone of my business. From my fantastic website to popping right up on Google when people search for me and designing my business cards, Paul has been there every step of the way. I would recommend this company to anyone.

I can't say enough great things about Green Tie Hosting. Paul was wonderful in helping me get my website up and running quickly. I have stayed with Green...