Responsibilities:
- Writing high-quality, SEO-friendly content for websites, blogs, and other digital platforms.
- Collaborating with the SEO and marketing teams to align content with business goals and audience needs.
- Conducting keyword research to guide content topics and ensure maximum search visibility.
- Editing and revising content based on feedback and analytics.
- Staying up-to-date with the latest SEO practices, techniques, and algorithm changes to ensure content remains optimized.
- Ensuring consistency in tone, style, and messaging across all content.
- Assisting in the development of content strategies that drive organic traffic and engagement.
Qualifications:
- Proven experience as a copywriter or related role.
- Strong knowledge of SEO and keyword research tools.
- Excellent writing, editing, and proofreading skills.
- Ability to produce creative and informative content that resonates with the target audience.
- Familiarity with web analytics and how they influence content decisions.
- Strong research skills to ensure content accuracy and credibility.
- Ability to work collaboratively with cross-functional teams.