Category: Branded Content

In marketing, branded content is content produced by an advertiser or content whose creation was funded by an advertiser. In contrast to content marketing and product placement, branded content is designed to build awareness for a brand by associating it with content that shares its values.

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What is Lazy Loading?

Have you ever wanted to speed up the loading time of your website or application? Lazy loading is an essential tool that can help optimize web performance and improve user [...]
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How to create a content calendar

Creating a content calendar is essential for any organization that wants to manage its online presence effectively. Whether you’re running a blog, website, or social media account, having a well-structured [...]
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How Much Does A Website Cost?

Websites are an increasingly important part of business, and it’s essential to have one in order to stay competitive. But how much does a website cost? It depends on the [...]
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SEO vs SEM

Search Engine Optimization (SEO) and Search Engine Marketing (SEM) are two critical components of effective digital marketing. SEO is a process of optimizing webpages to rank higher in organic search [...]
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What Is A Content Marketer

Content marketing is one of the most important aspects of digital marketing, but what exactly does it mean? It’s a question many people have when they hear the term. It [...]
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Planning Social Media Content

Are you looking for a way to enhance your social media presence? Planning and creating content can be daunting, especially if you’re just starting out or need help with strategy. [...]
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10 On-Page SEO Tips

Search Engine Optimization (SEO) is a secret weapon for any successful website. The magic formula can make or break your online presence and visibility. But, just like with anything else, [...]
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A close-up of the back of a gray phone held in a lady's hand.

How To Use Pop-Ups Effectively

Pop-ups are everywhere. You’re scrolling through your favorite website or app, and suddenly a pop-up appears, blocking the content you were looking for. It can; does it not have to [...]
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